Blog Topic

Google Ads Tips & Guides

Practical guides and strategies for improving your Google Ads performance. Learn from real campaign data and proven optimization techniques.

4 articles in this topic

5 Smart Bidding Mistakes That Are Bleeding Your Budget

Target CPA overshooting? Maximize Conversions burning cash? These common smart bidding errors cost advertisers thousands. Here's how to fix them.

Search partners. Auto-applied recommendations. Display expansion. These default settings are draining your budget. Here's what to turn off.

Quality Score directly impacts your CPCs and ad positions. Learn the three components, how Google calculates it, and proven strategies to improve it.

Performance Max can deliver results, but only if you know how to structure asset groups, exclude branded traffic, and maintain control. Here's how.

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